International business, especially export-import trade, is no longer an option, but a necessity for today's apparel industry to grow and generate profits—or just to survive in the global marketplace. The decision to export or import is best based on a company or individual entrepreneur's careful and thorough analysis of its internal and external resources and capabilities. Essentials of Exporting and Importing provides the merchandising, marketing, or business student a practical, basic guide for importing and exporting products, services, or technology, while maintaining compliance with government policies. Calling upon the knowledge and expertise of industry professionals and government officials as sources, the authors focus on the policies, procedures, and practices essential for success in the dynamic and expanding field of international trade. View

Perry's Department Store: An Importing Simulation emphasizes the importance of conducting business in today's global arena. Learn about the dynamics of the international marketplace by assuming the role of a retail buyer importing jeans into the United States. The import process is divided into eight steps: profiling suitable countries for export, developing sourcing strategies, recognizing differences in working across cultures, understanding the policies and laws governing importing, classifying imported product, financing the import purchase, determining shipping procedures for imports, and completing the entry process. A CD-ROM is included and provides resources and worksheets the simulation. View