Guide to Producing a Fashion Show, 3rd Edition is the definitive source of information for anyone interested in fashion show production – from an informal affair to a large, complex event. The third edition brings the text up to date with current examples from the fashion industry and an overview of the function of a fashion show as a promotional tool for a range of markets. Examining every behind‐the‐scenes step from concept to execution, this book gives readers the tools to organize and stage a successful show. View

This text is for anyone interested in producing a fashion show, be it an informal event or a large, complex affair. Examining every behind-the-scenes step from concept to execution, Guide to Producing a Fashion Show, 2nd Edition, enables the reader to organize and stage a show that is profitable, wellattended, and aesthetically pleasing. View

Creative Fashion Presentations provides an insider's look into how creative presentations impact the introduction or sale of fashion and other products at the trade and consumer levels. The entire spectrum of professionals who use creative presentations is covered, including fashion forecasters, fiber/fabric companies, promotion associations, designers, manufacturers, retailers, and apparel marts. Forms of presentations discussed range from visual boards to couture and pre-porter fashion shows. Guérin's chapter on fashion show production is in effect a minicourse on how to organize and develop themes and methods for trade or consumer shows. View